/* ============================================================
   BEAUTY STUDIO — Cinematic Editorial Luxury
   Palette: Warm ivory · Nude rose · Antique gold · Deep espresso
   Typography: Playfair Display × DM Sans
   ============================================================ */

@import url('https://fonts.googleapis.com/css2?family=Playfair+Display:ital,wght@0,400;0,500;0,700;1,400;1,500;1,700&family=DM+Sans:ital,wght@0,200;0,300;0,400;0,500;1,300&display=swap');

:root {
  --ivory:    #f8f4ee;
  --warm:     #f2ebe0;
  --linen:    #ece3d4;
  --nude:     #d4b8a0;
  --rose:     #c9938a;
  --rose-soft:rgba(201,147,138,0.12);
  --espresso: #2c1a14;
  --espresso-mid:#4a2e24;
  --espresso-lt: #7a5a4e;
  --gold:     #b8945a;
  --gold-lt:  #d4b07a;
  --gold-soft:rgba(184,148,90,0.15);
  --gold-glow:rgba(184,148,90,0.35);
  --stroke:   rgba(44,26,20,0.08);
  --stroke-md:rgba(44,26,20,0.14);

  --font-disp: 'Playfair Display', Georgia, serif;
  --font-body: 'DM Sans', system-ui, sans-serif;

  --ease:     cubic-bezier(0.16,1,0.3,1);
  --ease-out: cubic-bezier(0.25,0.46,0.45,0.94);
  --ease-in:  cubic-bezier(0.55,0,1,0.45);

  --pad: clamp(24px,6vw,88px);
  --sy:  clamp(80px,12vw,140px);
}

*,*::before,*::after{margin:0;padding:0;box-sizing:border-box}
html{background:var(--ivory);font-size:16px;overflow-x:hidden}
body{
  font-family:var(--font-body);
  color:var(--espresso);
  background:var(--ivory);
  line-height:1.6;
  -webkit-font-smoothing:antialiased;
  overflow-x:hidden;
}
img{display:block;max-width:100%}
a{color:inherit;text-decoration:none}
button{font-family:inherit;border:none;cursor:pointer}

/* grain */
body::after{
  content:'';position:fixed;inset:0;
  background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='200' height='200'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='0.85' numOctaves='4' stitchTiles='stitch'/%3E%3C/filter%3E%3Crect width='200' height='200' filter='url(%23n)' opacity='0.032'/%3E%3C/svg%3E");
  pointer-events:none;z-index:9999;mix-blend-mode:multiply;
}

/* scroll progress */
#scroll-progress{
  position:fixed;top:0;left:0;
  height:2px;width:0%;
  background:linear-gradient(90deg,var(--gold),var(--rose));
  z-index:10001;transition:width .08s linear;
}

/* ── NAV ── */
.site-nav{
  position:fixed;top:0;left:0;right:0;
  z-index:1000;height:72px;
  display:flex;align-items:center;justify-content:space-between;
  padding:0 var(--pad);
  transition:background .5s var(--ease),border-color .5s;
  border-bottom:1px solid transparent;
}
.site-nav.scrolled{
  background:rgba(248,244,238,.94);
  backdrop-filter:blur(20px);
  border-color:var(--stroke);
}
.nav-logo{
  font-family:var(--font-disp);
  font-weight:500;font-size:1.15rem;
  letter-spacing:.02em;color:var(--espresso);
}
.nav-logo em{font-style:italic;color:var(--gold)}
.nav-back{
  display:inline-flex;align-items:center;gap:8px;
  font-family:var(--font-body);
  font-size:.72rem;font-weight:400;
  letter-spacing:.14em;text-transform:uppercase;
  color:var(--espresso-lt);
  border:1px solid var(--stroke-md);padding:8px 20px;
  border-radius:999px;
  transition:all .22s var(--ease-out);
}
.nav-back:hover{color:var(--espresso);border-color:var(--gold);background:var(--gold-soft)}
.nav-back svg{transition:transform .2s var(--ease)}
.nav-back:hover svg{transform:translateX(-3px)}

/* ============================================================
   HERO — Cinematic full-bleed
   ============================================================ */
.bs-hero{
  position:relative;
  height:auto;
  min-height:100svh;
  display:grid;
  grid-template-columns:55% 45%;
  overflow:hidden;
  background:var(--warm);
}

/* Left text panel */
.hero-panel{
  position:relative;z-index:3;
  display:flex;flex-direction:column;
  justify-content:flex-end;
  padding:120px var(--pad) clamp(48px,8vw,88px);
  background:var(--warm);
}

/* Decorative vertical line */
.hero-panel::after{
  content:'';
  position:absolute;right:0;top:12%;bottom:12%;
  width:1px;
  background:linear-gradient(to bottom,transparent,var(--stroke-md),transparent);
}

.hero-overline{
  display:flex;align-items:center;gap:12px;
  margin-bottom:clamp(20px,3vw,32px);
  overflow:hidden;
}
.hero-overline-bar{
  width:0;height:1px;background:var(--gold);
  transition:width .8s var(--ease);
}
.hero-overline-text{
  font-family:var(--font-body);
  font-size:.65rem;font-weight:400;
  letter-spacing:.24em;text-transform:uppercase;
  color:var(--gold);
  clip-path:inset(0 100% 0 0);
  transition:clip-path .8s var(--ease);
}

.hero-title{
  font-family:var(--font-disp);
  font-weight:400;
  font-size:clamp(3rem,6.5vw,7rem);
  line-height:.95;
  letter-spacing:-.02em;
  color:var(--espresso);
  margin-bottom:clamp(20px,3vw,36px);
}
.hero-title em{font-style:italic;color:var(--rose)}
.hero-title .hl{display:block;overflow:hidden}
.hero-title .hw{display:inline-block;transform:translateY(110%)}

.hero-sub{
  font-size:clamp(.88rem,1.3vw,.98rem);
  color:var(--espresso-lt);
  line-height:1.82;font-weight:300;
  max-width:380px;
  margin-bottom:clamp(28px,4vw,48px);
  opacity:0;transform:translateY(16px);
}

.hero-actions{
  display:flex;align-items:center;gap:20px;flex-wrap:wrap;
  opacity:0;transform:translateY(12px);
}

/* Right image panel */
.hero-image{
  position:relative;overflow:hidden;
}
.hero-image img{
  width:100%;height:100%;
  object-fit:cover;
  transform:scale(1.1);
  filter:brightness(.92) saturate(.88);
  will-change:transform;
}
.hero-image::before{
  content:'';
  position:absolute;inset:0;z-index:1;
  background:linear-gradient(to right,rgba(242,235,224,.6) 0%,transparent 40%);
}

/* Float pill */
.hero-pill{
  position:absolute;bottom:clamp(24px,4vw,48px);left:clamp(16px,3vw,32px);
  z-index:4;
  background:rgba(248,244,238,.88);
  backdrop-filter:blur(16px);
  border:1px solid rgba(184,148,90,.3);
  border-radius:999px;
  padding:12px 22px;
  display:flex;align-items:center;gap:12px;
  opacity:0;transform:translateY(20px);
}
.pill-dot{
  width:8px;height:8px;border-radius:50%;
  background:var(--rose);
  animation:pulse 2.5s ease-in-out infinite;
}
@keyframes pulse{0%,100%{opacity:1;transform:scale(1)}50%{opacity:.5;transform:scale(.75)}}
.pill-text{
  font-family:var(--font-body);
  font-size:.72rem;font-weight:400;
  letter-spacing:.06em;color:var(--espresso-mid);
}

/* Scroll indicator */
.hero-scroll{
  position:absolute;bottom:clamp(20px,4vw,40px);left:var(--pad);
  z-index:4;
  display:flex;flex-direction:column;align-items:flex-start;gap:10px;
  opacity:0;
}
.scroll-bar{
  width:1px;height:48px;
  background:linear-gradient(to bottom,var(--gold),transparent);
  animation:sbar 2.4s ease-in-out infinite;
}
@keyframes sbar{0%,100%{transform:scaleY(1);opacity:1}50%{transform:scaleY(.4);opacity:.3}}
.scroll-label{
  font-size:.55rem;letter-spacing:.22em;text-transform:uppercase;
  color:var(--espresso-lt);writing-mode:vertical-lr;transform:rotate(180deg);
}

/* ── BUTTONS ── */
.btn-primary{
  display:inline-flex;align-items:center;gap:10px;
  font-family:var(--font-body);
  font-size:.76rem;font-weight:500;
  letter-spacing:.18em;text-transform:uppercase;
  background:var(--espresso);color:var(--ivory);
  padding:16px 36px;border-radius:999px;
  position:relative;overflow:hidden;
  transition:transform .25s var(--ease),box-shadow .25s;
}
.btn-primary::before{
  content:'';
  position:absolute;inset:0;
  background:var(--gold);
  transform:translateX(-101%);
  transition:transform .55s var(--ease);
}
.btn-primary span{position:relative;z-index:1}
.btn-primary:hover{transform:translateY(-3px);box-shadow:0 14px 44px rgba(44,26,20,.22)}
.btn-primary:hover::before{transform:none}
.btn-primary:hover span{color:var(--espresso)}

.btn-outline{
  display:inline-flex;align-items:center;gap:8px;
  font-family:var(--font-body);
  font-size:.76rem;font-weight:400;
  letter-spacing:.12em;text-transform:uppercase;
  color:var(--espresso-lt);
  border-bottom:1px solid var(--stroke-md);
  padding-bottom:2px;
  transition:color .2s,border-color .2s;
}
.btn-outline:hover{color:var(--gold);border-color:var(--gold)}

/* ============================================================
   MANIFESTO — Large editorial text
   ============================================================ */
.bs-manifesto{
  padding:var(--sy) var(--pad);
  border-top:1px solid var(--stroke);
  overflow:hidden;
}
.manifesto-inner{
  max-width:1000px;
}
.manifesto-overline{
  display:flex;align-items:center;gap:12px;
  font-size:.65rem;font-weight:400;
  letter-spacing:.24em;text-transform:uppercase;
  color:var(--gold);margin-bottom:clamp(24px,4vw,44px);
}
.manifesto-overline::before{content:'';width:24px;height:1px;background:var(--gold)}

.manifesto-body{
  font-family:var(--font-disp);
  font-weight:400;
  font-size:clamp(1.6rem,4vw,3.5rem);
  line-height:1.25;
  letter-spacing:-.015em;
  color:var(--espresso);
}
.manifesto-body em{font-style:italic;color:var(--rose)}
.manifesto-body .word-wrap{display:inline-block;overflow:hidden;vertical-align:top}
.manifesto-body .word-inner{display:inline-block;transform:translateY(110%)}

/* Pull quote line */
.manifesto-rule{
  width:0;height:1px;
  background:linear-gradient(90deg,var(--gold),transparent);
  margin:clamp(28px,4vw,48px) 0;
}
.manifesto-caption{
  font-size:.8rem;font-weight:300;
  color:var(--espresso-lt);letter-spacing:.06em;
  max-width:420px;line-height:1.7;
}

/* ============================================================
   ATMOSPHERE — Overlapping image storytelling
   ============================================================ */
.bs-atmosphere{
  padding:var(--sy) 0;
  border-top:1px solid var(--stroke);
  overflow:hidden;
}

.atm-header{
  padding:0 var(--pad);
  margin-bottom:clamp(40px,6vw,72px);
  display:grid;
  grid-template-columns:1fr 1fr;
  gap:clamp(32px,5vw,80px);
  align-items:end;
}
.atm-title{
  font-family:var(--font-disp);
  font-size:clamp(2.2rem,5vw,4.5rem);
  font-weight:400;line-height:.98;
  letter-spacing:-.02em;color:var(--espresso);
}
.atm-title em{font-style:italic;color:var(--rose)}
.atm-desc{
  font-size:clamp(.88rem,1.3vw,.97rem);
  color:var(--espresso-lt);line-height:1.82;
  font-weight:300;max-width:380px;
}

/* Cinematic image composition */
.atm-composition{
  display:grid;
  grid-template-columns:1fr 1fr;
  grid-template-rows:auto auto;
  gap:3px;
  height:clamp(480px,65vw,720px);
  padding:0 var(--pad);
}
.atm-img{
  overflow:hidden;
  position:relative;
}
.atm-img img{
  width:100%;height:100%;
  object-fit:cover;
  transform:scale(1.08);
  filter:saturate(.85) brightness(.95);
  will-change:transform;
  transition:transform .9s var(--ease-out);
}
.atm-img:hover img{transform:scale(1.04)}

/* Styled frames */
.atm-img--large{
  grid-column:1;grid-row:1/3;
  border-radius:var(--r,20px) 0 0 var(--r,20px);
}
.atm-img--small-top{
  grid-column:2;grid-row:1;
  border-radius:0 var(--r,20px) 0 0;
}
.atm-img--small-bot{
  grid-column:2;grid-row:2;
  border-radius:0 0 var(--r,20px) 0;
}

/* Floating quote over images */
.atm-float{
  position:absolute;bottom:24px;left:24px;
  background:rgba(248,244,238,.9);
  backdrop-filter:blur(14px);
  border:1px solid rgba(184,148,90,.25);
  border-radius:16px;
  padding:18px 22px;
  max-width:240px;
  z-index:5;
}
.float-quote{
  font-family:var(--font-disp);
  font-style:italic;font-size:1rem;
  color:var(--espresso-mid);line-height:1.5;font-weight:400;
}
.float-cite{
  display:block;margin-top:8px;
  font-size:.62rem;font-weight:400;
  letter-spacing:.14em;text-transform:uppercase;
  color:var(--gold);
}

/* ============================================================
   QUALITIES — Horizontal strip, NOT numbered boxes
   ============================================================ */
.bs-qualities{
  padding:var(--sy) 0;
  border-top:1px solid var(--stroke);
  background:var(--warm);
  overflow:hidden;
}

.qualities-header{
  padding:0 var(--pad);
  margin-bottom:clamp(40px,5vw,64px);
}
.qualities-title{
  font-family:var(--font-disp);
  font-size:clamp(2rem,4.5vw,4rem);
  font-weight:400;color:var(--espresso);
  line-height:.98;letter-spacing:-.02em;
}
.qualities-title em{font-style:italic;color:var(--gold)}

.qualities-list{
  display:flex;border-top:1px solid var(--stroke);
}
.quality{
  flex:1;padding:clamp(28px,3.5vw,48px) clamp(20px,2.5vw,36px);
  border-right:1px solid var(--stroke);
  display:flex;flex-direction:column;gap:14px;
  position:relative;overflow:hidden;
  transition:background .3s;
}
.quality:last-child{border-right:none}
.quality:hover{background:rgba(184,148,90,.04)}

/* Hover sweep */
.quality::before{
  content:'';
  position:absolute;bottom:0;left:0;right:0;height:2px;
  background:var(--gold);
  transform:scaleX(0);transform-origin:left;
  transition:transform .5s var(--ease);
}
.quality:hover::before{transform:scaleX(1)}

.quality-letter{
  font-family:var(--font-disp);
  font-style:italic;font-size:4rem;font-weight:400;
  color:rgba(184,148,90,.15);line-height:1;
  transition:color .35s;
}
.quality:hover .quality-letter{color:rgba(184,148,90,.3)}
.quality-name{
  font-family:var(--font-disp);
  font-size:clamp(1.1rem,2vw,1.5rem);
  font-weight:400;color:var(--espresso);
  letter-spacing:-.01em;line-height:1.1;
}
.quality-name em{font-style:italic;color:var(--rose)}
.quality-text{
  font-size:.82rem;color:var(--espresso-lt);
  line-height:1.72;font-weight:300;
}
.quality-line{
  width:20px;height:1px;background:var(--gold);
  transition:width .4s var(--ease);
  margin-top:auto;
}
.quality:hover .quality-line{width:44px}

/* ============================================================
   TIMELINE — Cinematic animated storytelling
   ============================================================ */
.bs-timeline{
  padding:var(--sy) 0;
  background:var(--espresso);
  border-top:1px solid rgba(255,255,255,.06);
  overflow:hidden;
  position:relative;
}

/* Ghost word parallax */
.tl-ghost{
  position:absolute;top:50%;left:50%;
  transform:translate(-50%,-50%);
  font-family:var(--font-disp);
  font-style:italic;font-weight:700;
  font-size:clamp(120px,18vw,260px);
  color:transparent;
  -webkit-text-stroke:1px rgba(184,148,90,.06);
  white-space:nowrap;user-select:none;pointer-events:none;
  will-change:transform;
}

/* Gold top bar */
.bs-timeline::before{
  content:'';
  position:absolute;top:0;left:0;right:0;height:1px;
  background:linear-gradient(90deg,transparent,var(--gold),transparent);
}

.tl-header{
  text-align:center;
  padding:0 var(--pad);
  margin-bottom:clamp(56px,8vw,100px);
  position:relative;z-index:2;
}
.tl-overline{
  display:flex;align-items:center;justify-content:center;gap:12px;
  font-size:.65rem;font-weight:400;
  letter-spacing:.24em;text-transform:uppercase;
  color:var(--gold-lt);margin-bottom:16px;
}
.tl-overline::before,.tl-overline::after{
  content:'';width:24px;height:1px;background:var(--gold-lt);
}
.tl-title{
  font-family:var(--font-disp);
  font-weight:400;
  font-size:clamp(2.2rem,5vw,5rem);
  color:var(--ivory);line-height:.96;
  letter-spacing:-.02em;
}
.tl-title em{font-style:italic;color:var(--gold-lt)}

/* Timeline track */
.timeline-track{
  position:relative;
  max-width:900px;margin:0 auto;
  padding:0 var(--pad);
  z-index:2;
}

/* Center spine */
.tl-spine{
  position:absolute;left:50%;top:0;bottom:0;
  width:1px;
  background:rgba(184,148,90,.12);
  transform:translateX(-50%);
}
.tl-spine-fill{
  position:absolute;top:0;left:0;width:100%;
  height:0%;
  background:linear-gradient(to bottom,var(--gold),rgba(184,148,90,.3));
}

/* Items */
.tl-item{
  display:flex;
  margin-bottom:clamp(32px,4vw,52px);
  position:relative;
  align-items:flex-start;
}
.tl-item:nth-child(odd){
  flex-direction:row;
  padding-right:calc(50% + 28px);
}
.tl-item:nth-child(even){
  flex-direction:row-reverse;
  padding-left:calc(50% + 28px);
}

/* Center dot */
.tl-node{
  position:absolute;left:50%;top:20px;
  transform:translate(-50%,-50%);
  width:12px;height:12px;border-radius:50%;
  background:var(--espresso);
  border:1.5px solid rgba(184,148,90,.3);
  z-index:3;
  transition:all .5s var(--ease);
}
.tl-item.active .tl-node{
  background:var(--gold);border-color:var(--gold);
  box-shadow:0 0 0 6px rgba(184,148,90,.15),0 0 20px rgba(184,148,90,.4);
}

/* Glass card */
.tl-card{
  background:rgba(255,255,255,.04);
  border:1px solid rgba(184,148,90,.1);
  border-radius:16px;
  padding:20px 24px;
  backdrop-filter:blur(8px);
  max-width:320px;
  transform:translateX(0) scale(.97);
  opacity:0;
  will-change:transform,opacity;
  transition:border-color .5s,background .5s;
}
.tl-item.active .tl-card{
  border-color:rgba(184,148,90,.28);
  background:rgba(184,148,90,.08);
}

.tl-card-num{
  font-family:var(--font-disp);
  font-style:italic;font-size:.8rem;
  color:var(--gold-lt);letter-spacing:.08em;
  margin-bottom:6px;font-weight:400;
}
.tl-card-name{
  font-family:var(--font-disp);
  font-size:1.25rem;font-weight:400;
  color:var(--ivory);line-height:1.1;margin-bottom:8px;
}
.tl-card-desc{
  font-size:.78rem;
  color:rgba(248,244,238,.45);
  line-height:1.65;font-weight:300;
}

/* ============================================================
   CONVERSION CTA — Immersive
   ============================================================ */
.bs-cta{
  padding:var(--sy) var(--pad);
  background:var(--warm);
  border-top:1px solid var(--stroke);
  text-align:center;
  overflow:hidden;
  position:relative;
}
.cta-glow{
  position:absolute;inset:0;
  background:radial-gradient(ellipse 70% 80% at 50% 60%,
    rgba(201,147,138,.22) 0%,transparent 65%);
  pointer-events:none;
}
.cta-inner{
  position:relative;z-index:2;
  max-width:680px;margin:0 auto;
}
.cta-overline{
  display:flex;align-items:center;justify-content:center;gap:12px;
  font-size:.65rem;font-weight:400;
  letter-spacing:.24em;text-transform:uppercase;
  color:var(--gold);margin-bottom:20px;
}
.cta-overline::before,.cta-overline::after{content:'';width:20px;height:1px;background:var(--gold)}

.cta-title{
  font-family:var(--font-disp);
  font-weight:400;
  font-size:clamp(2.8rem,7vw,6.5rem);
  line-height:.94;letter-spacing:-.03em;
  color:var(--espresso);margin-bottom:20px;
}
.cta-title em{font-style:italic;color:var(--rose)}

.cta-sub{
  font-size:clamp(.9rem,1.4vw,1rem);
  color:var(--espresso-lt);line-height:1.8;
  font-weight:300;max-width:440px;margin:0 auto 44px;
}
.cta-btns{
  display:flex;align-items:center;justify-content:center;
  gap:20px;flex-wrap:wrap;
}

.btn-secondary{
  display:inline-flex;align-items:center;gap:10px;
  font-family:var(--font-body);
  font-size:.76rem;font-weight:400;
  letter-spacing:.16em;text-transform:uppercase;
  color:var(--espresso-lt);
  border:1px solid var(--stroke-md);padding:15px 30px;
  border-radius:999px;
  transition:all .22s var(--ease-out);
}
.btn-secondary:hover{
  border-color:var(--gold);color:var(--gold);background:var(--gold-soft);
  transform:translateY(-2px);
}

/* ── Back link ── */
.case-content{
  padding:clamp(40px,6vw,72px) var(--pad);
  border-top:1px solid var(--stroke);
  display:flex;align-items:center;justify-content:center;
}
.back-link{
  display:inline-flex;align-items:center;gap:10px;
  font-size:.72rem;font-weight:400;letter-spacing:.14em;text-transform:uppercase;
  color:var(--espresso-lt);border:1px solid var(--stroke-md);
  padding:12px 24px;border-radius:999px;
  transition:all .22s var(--ease-out);
}
.back-link:hover{color:var(--gold);border-color:var(--gold);background:var(--gold-soft)}
.back-link::before{content:'←';transition:transform .2s var(--ease)}
.back-link:hover::before{transform:translateX(-4px)}

/* ============================================================
   RESPONSIVE
   ============================================================ */
@media(max-width:960px){
  .bs-hero{grid-template-columns:1fr}
  .hero-image{display:none}
  .hero-panel{border-right:none;min-height:100svh}
  .atm-composition{
    grid-template-columns:1fr;
    grid-template-rows:auto auto auto;
    height:auto;gap:4px;
  }
  .atm-img--large,.atm-img--small-top,.atm-img--small-bot{
    grid-column:1;grid-row:auto;
    border-radius:12px;
    aspect-ratio:4/3;
  }
  .atm-header{grid-template-columns:1fr}
  .atm-float{display:none}
  .qualities-list{flex-direction:column}
  .quality{border-right:none;border-bottom:1px solid var(--stroke)}
  .quality:last-child{border-bottom:none}
  .tl-item:nth-child(odd),
  .tl-item:nth-child(even){
    flex-direction:column;padding:0 0 0 44px;
  }
  .tl-spine{left:12px}
  .tl-node{left:12px}
  .tl-card{max-width:100%}
}

@media(max-width:600px){
  .hero-actions{flex-direction:column;align-items:flex-start}
  .manifesto-body{font-size:clamp(1.4rem,6vw,2.4rem)}
  .cta-title{font-size:clamp(2.4rem,11vw,4rem)}
  .cta-btns{flex-direction:column;align-items:center}
  .tl-ghost{display:none}
}

/* Reduced motion */
@media(prefers-reduced-motion:reduce){
  *{animation-duration:.01ms!important;transition-duration:.01ms!important}
}